Every Day with Rachael Ray Has More Success

According to a new Mediaweek article, the company that owns Every Day with Rachael Ray is beginning a new magazine called Dazzling, Delightful, Delicious (Delicious for short) that "targets similar 25-45-year-old readers as Rachael Ray, and mirrors the similar-sized Everyday Food, published by Martha Stewart Living Omnimedia." To also make it different, the new maganize will have recipes with "a touch of imagination" and "famed chefs like Jamie Oliver and Gordon Ramsay also contribute recipes." I love Gordon Ramsay. Have you seen Ramsay's Kitchen Nightmares? Funniest. Show. Ever.

Sorry, back to the point. We learned last week that the magazine was upping its number of magazines printed, but this article revealed that the magazeine "will also increase its frequency to seven times from six—splitting its October/ November issue into two separate issues, and publish 10 times in 2007." Yipppee! I hate waiting two whole months to get a new issiue. Bu, I bet it won't cost only 18 bucks when they increase the issues.


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