Rachael Ray at South Beach Wine and Food Festival 2008

Those folks at the Food Network South Beach Wine & Food Festival are not kidding around. Seems like the last one just happened, but they've got the festival for 2008, taking place from February 21-24, all planned and ready to go. This year the festival is launching a new healthy initiative titled Fun and Fit as a Family sponsored by The South Beach Diet. Rachael Ray will be participating in the initiative as a panelist, along with Alice Waters and Jamie Oliver:

"We couldn't be more excited about having the support of such high profile culinary celebrities like Alice, Jamie and Rachael to help launch this new healthy initiative here in South Florida," stated Schrager about the symposium to kick off 'Fun and Fit as a Family.' "We are even more ecstatic about the potential of what this program can bring to our local community once we collaborate with the local school system to bring healthier eating and exercise programs into the schools."

Rachael will also be hosting the Amstel Light Burger Bash, just as she did last year. Other Food Network star events include Giada de Laurentiis (Giada's Weekend Getaways) hosting the Moet & Chandon BubbleQ; Emeril, Paula and Mario will all host first time events as well as lead culinary demonstrations at the Grand Tasting Village along with Tyler Florence (Tyler's Ultimate), Bobby Flay (Throwdown with Bobby Flay), Ellie Krieger (Healthy Appetite) and Robert Irvine (Dinner: Impossible).

[Source]

4 comments:

  1. I don't like the fact that RR is participating in the "Fun, Fit, and Family" thing. Sorry to say this, but Rach isn't really much of an authority on healthy food, especially considered she has endorsed Pizza Hut and Dunkin' Donuts. I'm sure she'll do great at the Burger Bash, though. She is the queen of burgers, after all.

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  2. Well, Anony, part of her partnship with DD is to create healthier menu items and she created a charity devoted to helping kids eat better: Yum-o! Organization.

    I never knew she endorsed Pizza Hut, but even if she did, her most recent work has certainly been geared towards promoting healthy food for kids.

    So, I think both events fit perfectly with what she's doing now.

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  3. I can't help but find that off-putting though. She has endorsed high fat foods all her career (even though she has claimed they are healthful) and now out of the blue she is all of a sudden an authority on health food. It's also somewhat ironic that just as soon as she starts promoting health food she gains an immense amount of weight. And sorry, she endorsed Burger King, not Pizza Hut.

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  4. Don't live in the past, Anony! Live in the now!

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