Rachael Ray's New Dog Food

Rachael Ray has introduced a new dog food called Nutrish that is inspired by what she feeds her dog, Isaboo. All of Rachael's proceeds from the food will go to Rachael's Rescue, which was founded by Rachael to help animals at risk. You may have heard of the first beneficiary of the charity - "a terrier mix named Spirit that made national news earlier this month after a man was caught on videotape savagely beating it at the U.S.-Mexico border." The charity has offered to cover all medical costs.

Here's what Rachael had to say about Rachael's Rescue: "It seemed like not a lot of extra time to donate to something that could potentially raise millions of dollars for championing these little creatures that can't speak for themselves."

Don't worry cat lovers - she also has a line for cats planned.

Market Watch has some details on the product itself. Real meat is the first ingredient in both varities - Real Chicken and Veggies and Real Beef and Brown Rice. As for the other ingredients:

There are no by-products, fillers, artificial flavors or preservatives; and each recipe contains:

-- Antioxidant nutrients like vitamin E and selenium to support a healthy immune system
-- A healthy fiber blend including oatmeal for easy digestion
-- Omega Fatty Acids, with a dash of EVOO (extra virgin olive oil) to support healthy skin and a shiny coat
-- High quality proteins to support healthy organs and lean muscle mass
-- Calcium for strong bones and healthy teeth

There are also crunchy and chewy treats named after Isaboo, called Isaboo Booscotti. The flavors are "bacon and peanut butter; and Isaboo Grill Bites chewy treats come in beefy burger and bacony burger flavors."