Rachael Ray Coming to QVC


According to this press release, Rachael ray will be bringing her cookware collection to QVC: "Ray is scheduled to appear on Sunday, October 19 at 7 PM (ET) during the Cooking on Q 24-hour cook event to introduce her signature line of kitchenware and utensils to QVC viewers."

While that's interesting, the real kicker is that during the launch, Rachael will offer copies of her new cookbook, Rachael Ray's Big Orange Book, more than two weeks before it is available in stores.

Here's what QVC has to say about it:

"We are very excited to be working with Rachael to bring her line of cookware to our shoppers. Her enthusiasm and commitment to quality is evident in each and every piece," said Claire Watts, president of U.S. Commerce for QVC. "Her infectious personality and down-to-earth approach to cooking will certainly resonate with our viewers."


The QVC show will offer Rachael's Rectangle Skillet with Press, Fondue Pot, Gusto Grip Knife, Young Cooks Cutting Set, Moppine and Garbage Bowl with prices ranging from approximately $15.00 to $70.00.

Here's what Rach had to say:

"I am thrilled to bring my cookware collection to QVC," said Ray. "To be able to offer my products to QVC's sophisticated shoppers and have the opportunity to teach them how to use the pieces to create their own meals makes the experience even better!"


I may have to make my first ever QVC purchase in order to get her new book early.....

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